October 16, 2023
Scientific Games announced the appointment of Angela Goodwin to oversee the operations of the company's highly esteemed instant game management program. Goodwin became a member of Scientific Games in 2007, where she currently holds the position of Vice President of SGEP Operations.
With a professional background of over 16 years, she possesses extensive expertise in manufacturing and managing lottery instant products. Scientific Games' Enhanced Partnership Program offers comprehensive administration of instant game portfolios to over 20 partner lottery operators. The SGEP programs oversee instant products with a total annual sales value of $39.6 billion globally.
John Schulz, the President of Americas and Global Instant Products for Scientific Games:
"Angela possesses innate leadership abilities, a comprehensive management philosophy, and a profound understanding of our SGEP operations. These qualities are expected to enable her to offer a strategic vision for the program's development and facilitate growth for our lottery customers by responsibly enhancing the performance of instant products."
Since its establishment in 1985, SGEP programs have seen continuous development. These programs assist lottery operators in enhancing their product portfolio by providing services such as portfolio management and game design. Additionally, they utilize data-driven analytics, advanced logistics, licensed brand services, and retail sales and marketing support to optimize lottery operations. The company intends to expand its range of services and products encompassing the four critical components of SGEP programs: product solutions, enhanced logistics, retail optimizations, and digital engagement.
Goodwin will oversee the operational activities of a team of proficient product management professionals at the business's SGEP operations in the United States. She will also be responsible for liaising with lottery clients and collaborating with the company's sales, marketing, and government relations teams in this role. Additionally, she will support the procurement of SGEP and explore new business prospects.
Before assuming her current position, Goodwin was Senior Director of SGEP Operations and Global Instant Products at Scientific Games. She progressed through different roles within the company, starting as an Instant Game Manufacturing Coordinator.
Goodwin, who currently has corporate offices of the software developer in the metropolitan area of Atlanta, possesses a Bachelor of Arts in Business Management from Georgia Southwestern State University.
Before this appointment, Scientific Games proudly announced it was honored to receive two 2023 Cummutas Awards for its commitment and excellence in social responsibility practices. In August, SG rolled out its ground-breaking iLottery Game Hub and Partner Program.